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William Hill Review

William Hill is one of the most trusted and well-known bookmakers in the UK. Founded in 1934, William Hill has grown into one of the largest bookmakers in the world.

They are still based in the UK, headquartered in London, but they operate on a global scale. They have been licensed to deliver online gaming in Spain and Italy since 2011 and 2012 respectively. William Hill are also one of the largest bookmakers in the growing US market. William Hill US employs around 700 people.

We’ll take a look at their online offering and the promotions they have to offer.


As you would probably expect, William Hill offer a huge amount of markets. They are one of the biggest high street and online bookmakers and they need to provide enough markets to keep their massive customer base happy.

They offer all the usual popular sports for the UK market. This includes football, horse racing, tennis, golf, cricket and rugby. There is markets available for niche interests too. You can bet on sumo wrestling, bowls, e-sports, gaelic football, hurling and badminton among others.

It must be noted as well that the have a huge amount of bets available on the most popular markets. There’s over 300 markets available for Premier League matches.

You will find all the selections you want to bet on with William Hill.

Live Betting

Hill’s have a good live betting selection. You can find all their live betting options under the in-play tab on the homepage. They have a huge selection of live markets available in football, tennis, golf, basketball, ice hockey and many other sports.

They also have a great selection of tools you can use to help you make your selection and place your bet. You can watch live streams of many of the games they have listed on their in-play market. You can also listen to horse racing and greyhound racing commentary on WH Radio. They also do regular podcasts on all sports and politics to give you the most up-to-date odds and tips for all main events.


One of the main reasons WH is so popular with UK punters is their odds. They are very competitive with their odds and have plenty of events to choose from. William Hill also claim best odds on horse racing and greyhound racing in the UK.

They offer daily enhanced odds offers, flash odds on selected events every week and Bet Boosts.

Bet Boosts are one of the most popular features on the WH site. There are two options for this promotion. There are three Bet Boosts available to use on every day on horse racing bets  and you can also use a Bet Boost on one accumulator daily. These are great promotions to enhance your potential winnings.


Aside from the Bet Boosts, there are some great sign-up offers and promotions for new customers to avail of.

The first one would be their Bet £10 & Get £30 Sign-Up Offer. This is for new online customers to William Hill only. Place your first bet of £10 and get £30 in free bets to place 2x£15 bets. Full T&Cs Apply.


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